Digital advertising is way beyond banner ads on newspapers and magazines, today. With the fast-evolving market, digital advertising has enabled businesses to fuel up their marketing tactics, which has led to their tremendous success. Tarika Technologies is a digital advertising agency in Baltimore, that does not focus just on click-through rates (CTR), getting the entire campaign system on auto mode. We rather dig deeper into understanding the customer behaviour, their psychology, and analyze the statistical data that we receive, based on that. We perform in-depth audits of all existing marketing efforts, the amount of difference they could make, and then upgrade campaigns, or build new, to target the audience in a better way.
We don’t follow a one-for-all approach. Our approach is custom tailored according to the current business performance and needs of our clients. Not only this, specific demographics, audience, intents and lot many factors are taken into consideration to create various strategies, following different approach every time.
Also known as search engine advertising, places online adverts on search results, for wider audience reach.
As the name indicates, it displays texts, animation, images, etc. through banners or adverts on websites, social media pages or apps.
Also known as social media targeting, it refers to the adverts on social media platforms that help increase conversions and sales.
It is about re-connecting with people previously interacted with, to convert them to customers.
The adverts on websites, presenting detailed information regarding specific products and services.
Adverts with high impact videos aimed at conveying information easily, within a short span of time.
PPC (Pay-Per-Click) is a type of online advertising, in which advertisers pay every time they receive a click from the user, on any of their online adverts. It is a faster avenue than content marketing and SEO which otherwise, take much longer to attract visitors to the website. It’s important to understand that PPC advertising isn’t simply the game of clicks. Apart from receiving the clicks, you also need to make sure that you provide enough calls to action (CTAs) for the visitor in the text itself. For the success of your PPC campaign, this would help reduce the cost of pay per click campaign.
PPC advertising provides enough opportunity for you to reach the target audience that were previously not reachable. It may get expensive if campaigns are not run properly.
A PPC agency offers a complete range of PPC services, and designs solutions for advertising products and services. Tarika Technologies is a PPC marketing agency in Baltimore that maintains the traffic and click volume on websites with increased impressions. With increased click-through rate, we reduce the PPC spend considerably.
As a PPC marketing company in Baltimore, we follow a complete process that includes keyword analysis, posting adverts on various PPC channels, analysing the reports to find out most-used keywords while keeping a constant watch on PPC strategies and techniques implemented by competitors, so that the gaps left by them can be filled.
Digital Advertising refers to all the online promotional activities including advertisements, messages and banner ads posted through emails, social media, search engines by various channels.
Through so many available digital advertising channels, you can any time, post your adverts. But that is not all! Apart from that, you also need to know about how, when, what and why should you post, so that your advert pays you well, in the end. All this requires a smart digital advertising strategy which should be created on the basis of your analysis on your target market and, of course all the platforms. To perform various analyses based on which you will implement changes for improvement, you will need a digital advertising agency.
Tarika Technologies is a full-service Digital Advertising agency, that focuses on driving business growth as a single goal through its exceptional pay-per-click management services by performing – Platform and Audience Selection, Advertising Strategy Planning, Advertisement Creative Development, Cutting Edge Campaign Analysis and Intelligent Advertising Consulting with all the hard work of its experienced & competent team.
Services offered by Tarika Technologies are:
Depending upon your company’s needs, requirements and your budget, we will offer you the services, which mostly vary project to project and client to client.
It may take days, months or even a year for your business to show up on good ranks organically. We perform an in-depth analysis to determine the success of our digital advertising efforts on various channels, at various levels, and find out where are we losing the ground and how can we work up on that. Consistent digital advertising process starts showing results gradually.
Digital advertising services can do for you all that you see your competitor achieving and feel anticipated about. Yes, if a business is doing really good, there are very likely the possibility that they have a strong source of digital advertising activities that has been working for them, for quite some time. A well planned and targeted advert may instantly get you the response, sales, and growth, you would have never even imagined – that’s the power of Digital Advertising!
Don’t worry, we will do that for you, once you give us the opportunity to serve you with our digital advertising services. You too, can keep an eye on your competitors’ digital advertising efforts – the adverts that they post on various platforms. This will give you an insight into their online advertising strategies. But make sure you do not copy them, and come up with rather better.
Whether you are a start-up or an established business, we offer you all that you would need to get your business, a significant boost. We would first devise a business plan and digital advertising strategy that will guide our actions starting from all the creative work to running and analyzing the campaigns.
PPC (Pay-Per-Click) advertising is a model of digital advertising, which requires advertisers to pay every time they get a click from the user on any of their online adverts. It involves a complete process that requires keyword analysis, posting adverts on PPC channels, monitoring reports to determine the keywords that are mostly used, keeping a constant eye on tactics and strategies applied by competitors, and optimizing the expenditure on adverts by filtering out the irrelevant users who are unlikely to convert.